Jairo Quesada—better known in the digital art world as "made.by.jay.ai"—is a visionary artist working at the intersection of horror, technology, and tattoo-inspired surrealism. A fully inked creative force with roots in early AI experimentation, Quesada channels personal trauma, nostalgia, and counterculture into a haunting visual style that's both deeply human and unmistakably machine-driven.
As a kid, Quesada would scrawl cryptic symbols onto his own skin, fascinated by the mystery of marks and meaning. At just four years old, watching Child’s Play cracked open a lifelong obsession with the uncanny. That early cocktail of fascination and fear would become the backbone of his artistic identity
As tech evolved, so did he—tinkering with AI tools before they hit the mainstream. Platforms like ChatGPT became collaborators, not just software.
But the real shift came with visual AI: Midjourney, Krea, Flux, Kling—each tool became a limb of his growing digital organism. Every sleepless night, every eerie image brought him closer to a language entirely his own.
The Creative Process:
“Everything starts with a feeling—unresolved, broken, strange.”
Quesada visualises that raw emotion in his mind first, then draws it out using Midjourney to create a rough draft—a skeleton. From there, he breathes life into it with tools like Photoshop, Procreate, and Lightroom. He reshapes anatomy, distorts colour, adds texture. Every image becomes a stitched-together digital Frankenstein, crafted with precision and purpose.
“This isn’t click-and-go. This is controlled chaos. This is art.
The Visual Style:
Quesada’s aesthetic lives in tension—between decay and beauty, chaos and control, human and machine. His style includes:
• Dark Surrealism: Nightmares rendered as dreams—floral jaws, broken faces, fractured memories.
• Body Horror / Bio-Organic: Skin fused with tech, bodies that are both sacred and corrupted.
• Psychedelic Pop / Acid Palette: Loud, neon explosions—colours that buzz and disorient.
• Romantic Macabre / Neo-Gothic: Roses, skulls, angels—beauty wrapped in rot.
• Cyber-Organic / Techno-Surrealism: Nature and machine entangled—wires like vines, limbs like code.
• Stylised Hyperrealism: Faces that hover just past real—smooth, uncanny, eerily perfect.
• Baroque Floral Detailing: Classical floral forms caught in visual chaos—ornate and overwhelming.
• Conceptual Fashion Illustration: Runway silhouettes blended with horror—a stylish dive into the abyss.
The spark was always there—long before the algorithms and aesthetics.
Artist: made.by.jay.ai
