4Me4You Features “sweets and night terrors“.

ABOUT ME

4me4you features digital creator: Veronika Pell aka _mindeye_ - “sweets and night terrors“.

MY PROCESS

Veronika Pell, a multidisciplinary artist based in Helsinki, has built a diverse body of work that spans across film, television, photography, and multimedia production. Her creative practice encompasses video art, performances, installations, street art, and cutting-edge explorations with neural networks

Pell’s work has been exhibited internationally, including at the Moscow Museum of Modern Art, and she is a co-founder of the XYZ Society, a collective known for its innovative, interactive city events that engage and inspire the public.

Pell also works under the pseudonym “_mindeye_”, where she collaborates with artificial intelligence to explore the boundaries between the artificial and the natural world. Through her AI-driven projects, she creates immersive, magical realms that expand the viewer’s sense of reality, questioning the fundamental nature of existence. Her characters—often fragmented or morphed—hover on the brink of abstraction and decay, reflecting the fluid, ever-changing nature of identity.

Her unique approach, which she terms “growing imagery,” involves applying algorithms to generate endless permutations of shapes and network-like textures, revealing the hidden structures that underlie all things. Through this method, Pell exposes the invisible forces that shape the world around us.
Thematically, “_mindeye_” delves deep into existential questions, using allegories to confront the tension between life and death, destruction and rebirth. Her works explore the interplay of resilience and fragility, the playful and the monstrous, inviting the viewer into a speculative, dreamlike realm. This seductive tension encapsulates the full spectrum of human experience, from the light-hearted to the profound, and challenges us to reconsider the boundaries between reality, perception, and imagination.

Artist: _mindeye_