4me4you had the pleasure of re-connecting with @understitch, the journalist and video creator who brings fashion’s untold brand stories to light.
4me4you is proud to present @understitch’s exploration into - “The Man Who Made Vogue: The Life and Death of Condé Nast.”
It’s easy to forget — or never even realise — that Condé Nast was a real person, not just the name behind a publishing empire. Today, his legacy is so deeply woven into the fabric of fashion, media, and culture that the man himself often fades into the background. But his story is a fascinating one.
Rising from relatively humble beginnings, Condé Nast ascended to the very top of New York’s elite social scene, propelled by his forward-thinking vision, insatiable curiosity, and willingness to take risks. What’s remarkable is how much of what he built still resonates today — a testament to how far ahead of his time he truly was.
One of my favourite (and little-known) facts about him isn’t even included in the biography: Condé Nast played a key role in introducing the legendary Josephine Baker to American audiences. Though she was already a star in France, it was Nast who helped her cross the Atlantic and make her mark in the U.S. — and if you look closely, you can actually spot her in one of the featured images.
